What Is Iowa Elevate?

Every year, Iowa MBAs and professionals gather for a day-long Elevate experience -- a chance for curious and progressive minds to share, discover, and explore today's most pressing business issues. The Iowa Elevate Forum connects experts, scholars, and teachers with innovative content and groundbreaking ideas to foster the next generation of business leaders.

2015 Forum: "The Evolving Business Landscape"

The digital world allows us to innovate faster, accumulate more data, and connect across increasingly distant borders - but what does this mean as businesses look toward the future? The 2015 Iowa Elevate Forum brings together speakers from the world's most disruptive companies such as Twitter, Facebook, and LogMeIn. More than 200 students, professionals, and faculty will converge at the University of Iowa to share fresh perspectives on the intersection of technology, business analytics, entrepreneurship and much more during this year's conference, "The Evolving Business Landscape."


Conference sessions, keynote and networking reception:
Iowa Memorial Union (IMU)
125 North Madison Street
Iowa City, IA 52242

Iowa City Pentacrest
Hawkeye Game Players
Iowa City Aerial

Keynote Speaker

Claire Diaz-Ortiz keynote speech presented by the Pearson Leadership Lecture Series

Claire Diaz-Ortiz is an author, speaker, and technology innovator who has been named one of the 100 Most Creative People in Business by Fast Company. Claire was an early employee at Twitter, Inc., where she spent five and a half years leading social innovation.

In Claire's time at Twitter, she was called everything from "The Woman Who Got the Pope on Twitter" (Wired) and "Twitter's Pontiff Recruitment Chief" (The Washington Post) to a "Force for Good" (Forbes) and "One of the Most Generous People in Social Media" (Fast Company).

Claire is the author of six books, including Twitter for Good: Change the World One Tweet at a Time, Greater Expectations: Succeed (and Stay Sane) in an On-Demand, All-Access, Always-On Age, and Hope Runs: An American Tourist, a Kenyan Boy, a Journey of Redemption.

She is a frequent international speaker on social media, business and innovation and has been invited to deliver keynotes and trainings at organizations like the Vatican, the US State Department, Verizon, South by Southwest, TEDX, and many others.

She writes a popular business blog at ClaireDiazOrtiz.com and serves as a LinkedIn Influencer, one of a select group of several hundred global leaders chosen to provide original content on the LinkedIn platform.

Claire holds an MBA from Oxford University, where she was a Skoll Foundation Scholar for Social Entrepreneurship, and has a B.A. and an M.A. in Anthropology from Stanford University.

She is the co-founder of Hope Runs, a non-profit organization operating in AIDS orphanages in Kenya.

She has appeared widely in major television and print news sources such as CNN, BBC, Time, Newsweek, The New York Times, Good Morning America, The Today Show, The Washington Post, Fortune, Forbes, Fast Company, and many others.

Read more about her at www.ClaireDiazOrtiz.com or via @claire on Twitter.

Breakout Sessions

Marketing & Entrepreneurship

startup [in]sanity: 7 tips from a serial entrepreneur

Eric Groves - Chief Executive Officer, Co-Founder, Alignable

Eric Groves is CEO and co-founder of Alignable (Alignable.com). Alignable provides small business owners with a free place online to gather, make connections, collaborate, and work together to find answers to challenges and paths to new customers. Small business owners on Alignable have made over 1/2 million connections in over 7,000 communities across North America.

Business analytics

what a difference a year makes: perspective one year after tippie

Jeff Curran - LogMeIn

Jeff Curran is a Strategy and Insights Analyst at LogMeIn, where he sets strategies that drive growth in the fast moving technology sector. He works to better understand customers as they move throughout the product experience and is currently focused on finding the moments and experiences that hook customers into a product.

business development

when fundamentals can be disruptive

Peter Kent - PGA Tour

Peter Kent has been with the PGA TOUR since 2008. Since assuming the role of Senior Vice President of Tournament Revenue in 2012, Peter and his team have worked with sales personnel across all 41 PGA TOUR tournaments to maximize revenue generated from on-site sales efforts. Peter employs an analytics-driven approach to determine specific support strategies for individual events, utilizing comparative client, sales, and product metrics to identify areas of opportunity.


Leadership Journey: From CPA to Company President to Entrepreneur

Ginny Wilson-Peters - Integrity Integrated

Ginny Wilson-Peters grew up believing in the power of a dream enhanced by hard work. Fifteen years ago, she followed her passion for developing others and started her own business, Integrity Integrated. Today, her professional motivation derives from a call to nurture and inspire others to reach for the stars. She is committed to working with highly motivated people who want to create positive change - personally and within their organizations.


Friday, 11/13/15

11:30am - 12:00 pm - IMU

12:00 - 1:00 pm - IMU

1:00 - 1:30 pm - IMU
Ice Breaker

1:30 - 2:30 pm - IMU
Breakout sessions

2:45 - 3:45 pm - IMU
Panel Discussion

4:00 - 5:00 pm - IMU
Keynote Speaker: Claire Diaz-Ortiz

5:00 - 6:00 pm - IMU
Networking Reception

Saturday, 11/14/15

Iowa v. Minnesota Tailgate
Time: 3:00 pm (7:00 pm kickoff)
Location: Dental School Parking Lot
Tailgating, Hawkeye style!


Deadline for registration: Thursday, November 5


Travel and Logistics

Hotels fill up on Iowa game days, so we encourage our guests to make travel reservations as soon as possible. At this time, rooms are still available at the Iowa House Hotel, adjacent to the Iowa Memorial Union, as well as the Coralville Marriott, and on AirBnb.




John Pappajohn Entrepreneurial Center

Tippie Full-time MBA Program

Tippie College of Business

Thank you to our partners who support the Iowa Elevate Forum.